A proper brew When we say our tea's proper, we mean it's really good quality and it's kind to people and planet. And, perhaps most importantly, it always tastes lovely. Our tea experts taste brew after brew to make sure it's always perfect. It's a tough job, but somebody's got to do it. We work hard to make a brew you'll be proud of and because of you, we can do lots of good stuff around the world. Like investing properly in the people who grow it, to look after them - and your tea - for the long haul.