The Black Farmer Free Range Chicken Breast Fillets
Brand:
The Black Farmer
The Black Farmer British Free Range Chicken
Reared to high welfare standards, the farms and methods of production are
accredited to the Organic, Farmers and Growers certification scheme.
The Chickens are reared on small farms where they can freely roam and forage in
natural grasses and herbs to their hearts content, having 24-hour access to
their range outside so they can come and go from their house as they please.
The Chickens environment is also enriched which encourages them to express
natural behaviour and live an active lifestyle.
The Chickens are fed a nutritious organic wheat-based diet, which gives them
maximum flavour and succulence.
The Black Farmer brand was launched in 2005 by Wilfred Emmanuel-Jones.
The Black Farmer is seen as one of the UK’s most inclusive and innovative
brands.
Purpose driven, the company’s priority is to provide affordable premium products
to all, with a mission to supply customers with exciting products that bring
quality to their lives - be that higher welfare meat & poultry or the great
tasting sausages that The Black Farmer is famous for.
The Story Of The Black Farmer
Wilfred Emmanuel-Jones, The Black Farmer, is the classic poor boy, done good!
After his family came to the UK in the Windrush years in the 1950s, he settled
in inner-city Birmingham, as part of a large family with nine siblings, living
in poverty.
Wilfred’s dad had a prized allotment where he grew vegetables that supplemented
the family with much needed food. As the eldest boy it was Wilfred’s job to help
tend the allotment, this experience shaped the dream of owning his own farm, a
piece of the British countryside, and it was that dream that became the focus of
everything he did.
This dream came to fruition with the purchase of a small farm on the
Devon/Cornwall border. It was here that his Devon neighbours coined the term
‘The Black Farmer’ and this inspired him to launch his own brand – The Black
Farmer.
Wilfred’s love of food spans both urban and rural ways of life and The Black
Farmer brand celebrates this passion with the best of British culinary
offerings.
Retail Availability
Prices shown below are available online and may not reflect in store.