Damaged, dehydrated hair? Try NEW Elvive Hydra Hyaluronic Moisture Boosting Shampoo with Hyaluronic Acid, from L'Oreal Paris. The formula, infused with Hyaluronic Acid, weightlessly coats hair to keep it feeling hydrated for up to 72 hours. The results? Hair looks visibly plumped, bouncy and shiny. Our scientifically proven skincare inspired formula helps tackle dehydrated, dry and damaged hair, the first sign of hair damage. Indicators of hair dehydration include dull and lifeless hair that is frizzy and lacking in bounce. Elvive Hydra Hyaluronic shampoo helps boost & lift hair to add volume, body & shine. Nourishing and conditioning stressed, damaged hair. Suitable for all hair textures: curly, wavy, straight, and coloured hair etc.