Love the feeling of smooth, softened skin? Simple Kind to Skin Purifying Cleansing Lotion blends mild cleansers with skin-loving ingredients to gently cleanse your skin while leaving it feeling softer and smoother. Made with Plant-Based Glycerin and Pro-Vitamins B5 and E, its creamy no-rinse formula makes the first step of your facial skin care routine quick and easy. Just pop a generous amount onto a cotton pad and wipe it all over your face, using upward and outward movements. No need to rub. That’s the best way to give your skin some TLC and leave it feeling happier and healthier! Containing no colour, perfume or harsh chemicals that can upset your skin, this facial cleanser is dermatologically tested, non-comedogenic and suitable for even the most sensitive skin. It’s also perfect for vegans as Simple is certified cruelty-free by PETA, meaning we don’t test on animals anywhere in the world. What's more, this bottle is made from 100% post-consumer recycled (PCR) plastic* and is 100% recyclable with its cap. After cleansing, follow with Simple Vitamin C + E + F Booster Serum to instantly hydrate and brighten dull, dry skin while protecting it from external aggressors, then lock in moisture with our Hydrating Light Moisturiser. *excluding cap and label