The Aloe Vera plant is juicy, cool and moist. At Pukka we only use the hand prepared gel of the inner leaf so it contains none of the bitter aloin found in the rind of the plant. Our Aloe Vera Juice is of the highest organic grade, sustainably cultivated and carefully blended by our Master Herbsmith, Sebastian Pole, to harness and bring you the full potential of nature's goodness.