Raw Means Raw This is 100% raw coconut water, unheated with nothing added and nothing taken away. This means both the taste and nutritional content are unchanged. Is Yours Pink?! This is a natural occurance and is due to active anti-oxidants found with coconut water. It's nature's way of blushing. Our Coconuts are 100% Uncompromised We only use hand-picked young Nam-Hom coconuts, always harvested at the perfect moment for peak nutrition. We never mix the ages or varieties of our coconuts. Ultimate Hydration Did you know that our raw coconut water is packed with naturally occurring electrolyte minerals, including potassium, calcium and magnesium?