We hate to blow our own trumpet but we're the UK'S No.1 Crumpet* *Source © 2021 NielsenIQ data, unit + value sales, crumpet category, 52 w/e 23.03.2024 (total coverage). "Our crumpets are deliciously thick & fluffy and hold just the right amount of butter.". Toast me for breakfast. Suitable for Vegans and Vegetarians. Halal - HFA Approved. Family Bakers. Vegetarian Society Approved - Vegan. Warburtons.