Duracell Optimum. Our Best performing AAA alkaline battery Duracell’s most groundbreaking innovation yet. Duracell Optimum alkaline battery has a cathode system that can deliver up to 100% Extra Life in some devices¹, or Extra Power in other devices². Extra Life: Duracell Optimum AAA lasts longer in some devices like toys³. And long-lasting batteries mean long lasting enjoyment for all device users. Extra Power: Or Duracell Optimum AAA delivers more power than other Duracell Alkaline batteries in a wide range of devices² – e.g. motors run faster in devices like some remote controlled cars (Spinmaster Monster Jam official grave digger remote control truck car 1:24 scale)⁴. Optimum Performance meets Optimum Packaging Duracell Optimum’s innovative ‘book’ style pack has a door and an organiser tray inside, which finally means no more batteries rolling around the kitchen drawer! Instead your batteries remain conveniently and securely stored until you are ready to use them. And once batteries are exhausted, you can re-store them, ready for future recycling. The packaging is 100% recyclable and 0% plastic. Duracell Optimum. Extra Life¹ or Extra Power² Duracell Optimum batteries are available in AA, AAA formats. ¹Delivers extra life in AAA-size batteries compared to the Minimum Average Duration of the 2015 IEC toy test (www.iec.ch) ²OR extra power in certain devices vs. next best Duracell alkaline AAA. Results may vary by device or usage pattern. For more info: www.duracell.info ³Delivers extra life in AAA-size batteries compared to the Minimum Average Duration of the 2015 IEC Toy test (www.iec.ch) ⁴Delivers Extra Power in the Spin Master Monster Jam Official Grave Digger Remote Control Monster Truck, 1:24 Scale, 2.4 GHz, Product Number 6047111/604495 vs. next best Duracell alkaline AA. Results may vary by device or usage pattern. For more info: www.duracell.info