Sensodyne Pronamel Enamel Care Gentle Whitening Toothpaste provides daily care and protection for your teeth. Every day, acids in your diet, such as fruit, wine and fizzy drinks can weaken the enamel surface. Over time, weakened enamel can be more easily worn away and your teeth can get visibly thinner and transparent at the edges. Your dentist will be able to detect these early signs of acid wear.  Sensodyne Pronamel Gentle Whitening  has a unique formulation. It helps minerals penetrate deep into the enamel surface. It actively strengthens and re-hardens weakened enamel, making it strong, healthy and better protected  from the effects of everyday acids while helping to restore the natural whiteness of the teeth. 1. Sensodyne Pronamel Enamel Care Gentle Whitening Toothpaste helps protect enamel from everyday dietary acids 2. With twice-daily brushing, our toothpaste helps restore the natural whiteness of teeth 3. Sensodyne Pronamel helps maintain healthy gums*|*With twice-daily brushing 4. Sensodyne Pronamel Gentle Whitening helps keeps your enamel healthy, strong and protected 5. This teeth whitening toothpaste keeps your enamel healthy, stronger and better protected 6. All Pronamel products are made of fully recyclable packaging (tube, cap & carton).