Organic roasted ground coffee. The desire to protect the planet and respect people who live there gave birth to the Giuseppe e Pericle Lavazza Onlus Foundation, which since 2004 has been taking care of farming communities with sustainability projects. Coffee's best nature. ¡Tierra! For Cuba is the organic coffee sourced in Cuba, where the Lavazza Foundation sustains women's commitment in the coffee production. Blend for Better Find out the commitment of Lavazza Group to create a better world.