Care for your hair and the planet with the UK's No. 1* *Source: ©2020 Nielsen data, value and units, Haircare category (client defined) 52 w/e 16/05/20 in United Kingdom (GB+NI) Total Coverage. https://www.loreal-paris.co.uk/elviveno1 *©2018 Nielsen data, value & units, Haircare (client defined) 52 w/e 06/10/18 GB Total Coverage Otect shampoo