My gluten free journey began in 1978 when I discovered how difficult it was to find suitable grains and foods for a gluten free diet. The distinctive attributes of alternative grains and their ability to create spectacular dishes is still my inspiration. With a Freee breakfast cereal in my cupboard, I'm ready for the day ahead. It's great starting my morning with a tasty, high-fibre organic breakfast. Clare Founder. Freee - Try our Cereal Flakes, Corn Flakes, Chocolate Stars, Supergrain Hoops, Fibre Flakes and Porridge Oats