FLAVOUR IS A FRONTIER Natoora Italian Radichio di Verona - Verona Radicchio from Massimo in Veneto — its native growing region.   - In recent years Verona has been displaced as a popular variety by a higher-yielding, more predictable radicchio.  - By saving seeds from his best performing plants year after year, Massimo has develop a selection that allows him to plant sequentially, each seed perfectly suited to a different point in the season.  - Veneto's nutrient dense soil and mineral rich water that flows directly from the mountains are the key to complex flavour.  - Its mild bitter flavour mellows out as the temperatures drop.  Take it further - Eat raw in salads, grill or braise.  Natoora's radical approach to seasonal sourcing is shaping the future of food - We are revolutionising the food system.  - We work direct with growers who value flavour, biodiversity and heritage over yield.   - We give them the support they need to build a better future for food, rooted in small scale, sustainable agriculture that gives back to our planet.